Wednesday, February 9, 2011

(zero.O.lab) Press release and invite

FOR IMMEDIATE RELEASE

Katherine Soucie

 (zero.O.lab)

604.716.1531

media.zero.lab@gmail.com

Angela Marie MacDougall

Battered Women’s Support Services, Executive Director

director@bwss.org/

phone 808 0507

Mariana Garcia

BWSS, Retail Programs and Services Manager

mariana@bwss.org/

phone 604 779 2057



VANCOUVER, BC -- FEBRUARY 2, 2011

Zero waste fashion

Eco-fashion designer launches ambitious fashion incubator



(zero.O.lab) is a collaborative project developed by successful Vancouver based eco-fashion designer, Katherine Soucie of Sans Soucie, to produce the first in house design label for My Sister's Closet, a thrift store & clothing boutique featuring local designers and artisans.

My Sister’s Closet is a social enterprise of Battered Women's Support Services (BWSS), a non-profit organization that provides support and advocacy for women who have experienced abuse.

This innovative fashion incubator, to be launched on Tuesday, February 15, 2011 during an evening of fashion, music and art, is a multifaceted, year-long project that aims to promote zero waste fashion. Utilizing the unsaleable materials obtained from My Sister’s Closet, Soucie is in the process of implementing a system that will allow the organization to produce a clothing label out of these discarded materials.

The (zero.O.lab) project will also serve as a space for artists, designers and creative thinkers to conduct research on zero waste fashion, collaborate on design projects and study fashion production and consumption.

On February 15th, 2011 the first series of garments produced under the (zero.O.lab) design label will be installed at My Sister's Closet, 1092 Seymour & Helmcken St, Yaletown. This stylish event will feature a performance installation by artist Shannon Lazzarotto, music by High-Society and more.

To view the (zero.O.lab) promotional launch video featuring the music of Adam Farnsworth, this video is now available online at
http://www.youtube.com/watch?v=_mgp6Lcns5Q.

Tuesday, February 8, 2011

(zero.O.lab) + Eco-Fashion Week = February 23rd, 2011

 The (zero.O.lab) has been invited to showcase work at the upcoming Eco Fashion Week.  On February 23, 2011, the (zero.O.lab) will presenting 15 looks alongside  Peridot Kiss, Kim Cathers at 9:00pm. 

Tickets are now available and only 50 seats available for sale to the public. $20
To purchase go to
http://ecofahionweek.eventbrite.com/ 

For more information on Eco Fashion Week...

http://www.ecofashion-week.com/

Eco Fashion Week (EFW), taking  place February 22-23-24-25, 2011 in the beautiful and sustainability focused city of Vancouver, British Columbia, Canada, will include three days of:
  • Fashion shows and tradeshows from local and international designers
  • Media events & conferences focusing on responsible design
  • Industry practices and manufacturing opportunities. 
EFW is positioning itself to become the industry leader in responsible fashion and couture. In the company of fashion innovators, international buyers and celebrities, EFW will inform and inspire responsible-minded and fashion-conscious alike, in what promises to be an unforgettable prelude to our commitment in harmonizing fashion, beauty and the environment.